Kenvue

Agency: Glass & Marker
Director: John P. Gelety
Producer: Alexa Rocero
Director of Photography: Rick Cook
1st AC: Pen Reyes
2nd AC/DIT: Gabby Megni
Gaffer: Jeremy Teran
Key Grip: Brian Murphy
Swing: Ja'rel Ivory
Sound Mixer: Alex Yaker
HMU: Han Ly
PA: Dawson Keiser

Post Producer: Joseph Segrove, II
Editors: Brandon Rowe, John Castle, Stef Sequeira
GFX Lead: Miguel Rodrick
GFX Artists: Eli Levine, Ashley Ortega
Color: Peter Brewer
Sound: Rick Hackley

With an iconic portfolio of brands that have become trusted household names, Johnson & Johnson spun off their consumer brands under a new umbrella called Kenvue.

The goal of this film was to show investors a humanistic reflection of the strength, emotion, and brand power of the company - along with the proactive approaches Kenvue is taking to put the power of care into the hands of people all over the world.

Two primary scenes were shot in their company store with production design geared toward a consumer look as well as top floor executive office space. Colors and graphics were designed around the bright, cheerful colors of product packaging (including Listerine, Tylenol, and Neutrogena). We also leaned into their Kenvue “green” and “K” logo mark.

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